Portfolio

Project Management | UX Writing | UX Research | UX/UI Design

  • mighty jaxx prototype mockup

    The Mighty Jaxx Post-Purchase Experience

    UX Research | App redesign

    18 Days (Team project)

    How can we craft an unforgettable post-purchase experience to retain customers and cultivate a loyal art toy collector community in this niche market? Building a robust brand identity with a sound campaign strategy is paramount.

  • magnifyingaids.com website mockup responsive design

    Accessible E-commerce for Low Vision Users

    UX Research and Design | App redesign

    12 Days (Solo project)

    Discover my redesign of Magnifyingaids.com, an e-commerce website catering to low vision users. Driven by insights from low vision users and experts, experience the enhanced information architecture and user-friendly interfaces.

  • Social development network prototype mockup

    Refreshing the View on Dating

    Project Management, UX Writing and Design | Website redesign

    18 Days (Team project)

    Learn how we transformed the Social Development Network (SDN), Singapore's national matchmaking website, from the so-called "Single & Desperate Network" into a fresh and stylish interface for a new generation of singles.

Let’s Connect!